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Food for Joe

Personalized diet for your pet, vacuum-cooked, 100% natural, and delivered to your home every month.

Introduction

Food for Joe has developed healthy and delicious recipes that help our pets live longer and better. They have developed their algorithm and recipes hand in hand with their nutritionists and veterinarians, always complying with the recommendations of the FEDIAF. They like to serve their clients in a personalized, decisive way and with total empathy. They use clean ingredient lists and prepare the recipes with cooking that preserves all the nutrients. No fillers, no artificial colors or additives.

Site map

We use the sitemap to identify a map of the various pages of the website. The purpose of the UX sitemap is to allow us to visualize how individual web pages or sections of the site relate to each other. You can see the sitemap to click on the image.

Wireframes

We use wireframes to be able to represent a design in a simple way and to be able to do the first usability tests. You can see the wireframes to click on the image (desktop and mobile).

UI

Typography, colors, icons, ilustrations...

Prototype

Final design with the changes obtained from the usability tests of the wireframes. In this part, we have also carried out usability tests and finally we have made the final prototype. You can see the prototype to click on the image (desktop and mobile).
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